Sensible Design. Accessible Content. Usable Interface.
Research1 shows it takes the brain 1/20th of a second to make decisions when viewing a web page. And this microscopic window can create a lasting first impression because of what psychologists call the halo effect: a cognitive bias in which the impact of one quality influences judgement of other qualities. The positive impression of an appropriate design and a usable interface carries over into web content, and subsequently to the overall image of the people and company behind their website.
With a sensible design, a usable interface and accessible content, we help people capture the momentum during that split-second window. Learn more about Mark Wyner Design and the web design services we offer. Or take a peek at our portfolio to see how we’ve helped our clients put their best foot forward.
1Reported in the Behaviour & Information Technology journal.
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